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Pro Tips: Building an Accessible Wix Studio Website and Quick How-To for Wordpress, Squarespace, and Webflow

  • Writer: Bassam Ezzeddine
    Bassam Ezzeddine
  • Mar 17
  • 4 min read

Updated: Mar 21

High angle view of a desktop displaying a colorful website layout
High angle view of a desktop displaying a colorful website layout

Creating a website that everyone can use is essential in today's digital world. With about 15% of the global population living with a disability, making your website accessible should be a top priority. In this post, we will explore how to build a Wix Studio website that is accessible to all users. We will also share quick how-tos for making websites accessible on WordPress, Squarespace, and Webflow.


The Importance of Accessibility


Accessibility means ensuring that everyone, including people with disabilities, can access web content. This is crucial in web development. When your website is accessible, everyone can navigate, interact with, and understand it, improving their overall experience.


A significant advantage of an accessible website is that it not only assists users with disabilities but also enhances usability for all visitors. Research shows that accessible websites often see improved engagement, with users spending up to 50% more time on sites that adhere to these standards. Moreover, search engines like Google favor sites that prioritize accessibility, increasing your visibility and traffic.


Building an Accessible Wix Studio Website


Wix Studio is a versatile platform that makes it easy to create stunning websites. Here are specific tips to ensure your site is user-friendly for everyone:


1. Use Descriptive Alt Text for Images


When adding images, always provide descriptive alt text. This text is essential for visitors using screen readers. For example, instead of writing "Image of a dog," use "Golden retriever playing in a park." This descriptive alt text gives context and enriches the experience.


Close-up view of a modern laptop displaying an accessible website design
Close-up view of a modern laptop displaying an accessible website design

2. Choose the Right Color Contrast


Color contrast is critical for readability. Your text should stand out clearly against its background. Aim for a contrast ratio of at least 4.5:1 for normal text. Tools like WebAIM's Contrast Checker can help you assess and adjust your color choices.


3. Use Headings and Hierarchical Structure


Organizing content with headers enhances navigation. Use H1 for the main title and follow with H2 and H3 for subsections. For instance, if your page is about dog care, your H2 might be "Nutrition" and H3 could elaborate on "Balanced Diet Options." This structure helps screen reader users understand your content layout better.


4. Ensure Keyboard Navigation


Design your website for users who navigate primarily with a keyboard. Verify that all interactive elements, such as links and forms, are accessible via keyboard shortcuts. This is particularly important as studies show that almost 30% of web users rely on keyboard navigation, especially those with mobility impairments.


5. Add Captions to Videos


If you host videos, adding captions is crucial for users who are hard of hearing. According to the World Health Organization, around 466 million people worldwide have disabling hearing loss. Captions help ensure they can access the content without relying solely on audio.


6. Use Clear and Simple Language


Keep your language straightforward and avoid jargon. For complex ideas, break them into smaller parts for easier understanding. For example, instead of saying, "We utilize cutting-edge solutions," you might say, "We use advanced tools to help you."


7. Gather Feedback from Real Users


Gathering feedback from users with disabilities can provide valuable insights. Conduct usability testing with individuals who have varying abilities to identify areas for improvement. This real-world testing can unveil unexpected barriers.


8. Familiarize Yourself with Accessibility Guidelines


Stay updated on web accessibility standards, like the WCAG and Section 508. Understanding these guidelines helps you consistently apply best practices in your design. Regularly reviewing updates ensures your website keeps pace with evolving accessibility needs.


Quick How-To for Other Platforms


Now let’s provide quick how-tos for ensuring accessibility on WordPress, Squarespace, and Webflow.


WordPress


  1. Use Accessibility-Ready Themes: Start with themes labeled as accessibility-ready. These themes come with built-in features that support accessibility.


  2. Install Accessibility Plugins: Tools like “WP Accessibility” address common issues, such as adding skip links and improving color contrast.


  3. Focus on Image Alt Tags: Similar to Wix, remember to add alt text to all images when you upload them.


  4. Utilize a Clear Navigation Structure: Ensure menus are intuitive and that you maintain a logical content hierarchy.


Squarespace


  1. Choose an Accessible Template: Look for Squarespace templates that are optimized for accessibility standards.


  2. Custom CSS for Enhancements: Use custom CSS to improve color contrast and further support accessibility features.


  3. Properly Label Form Fields: Ensure that all forms have clear labels, making them easier for users to fill out.


  4. Test with Accessibility Tools: Use built-in tools or external ones to regularly check your website's accessibility.


Webflow


  1. Use Semantic HTML: Utilize semantic elements to structure your content effectively, aiding assistive technologies.


  2. Focus on Color Contrast: Use Webflow’s editor tools to ensure color choices meet accessibility standards.


  3. Enhance Keyboard Navigation: Make sure all design elements are focusable for keyboard navigation.


  4. Use ARIA Roles: Implement ARIA attributes to improve compatibility with screen readers and provide more context for design elements.


The Importance of Accessibility Initiatives


Organizations like Betafraym are committed to prioritizing accessibility in their web design and development services. By focusing on creating inclusive experiences, they are opening doors for everyone to engage meaningfully with online content.


Your Path Forward


Building an accessible website, whether on Wix Studio or any other platform, is a responsibility that increases your reach. By applying the tips shared here and adhering to accessibility best practices, you create a more inclusive online space.


Remember that accessibility is an ongoing journey. Regularly review and update your site to ensure it remains welcoming to all users. Start focusing on these principles today – both for yourself and for everyone who will benefit from a more accessible web.


Eye-level view of an open laptop displaying a website with clear navigation
Eye-level view of an open laptop displaying a website with clear navigation


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